What does good eCommerce look like?

In art multiples, right now, for me, it’s looking a bit like this:

elemental editions, image 1Artist Randy Wray, whose work I used to enjoy following in the early ’90s, runs the site, I hear. It’s got an interface that’s simple, easy to read. And the work is graphically bold and well-suited to the medium — namely, feeling OK about looking at artwork on a screen no bigger than your head. Well done.

Check it out here. Element Editions.

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